Schnute Berlin.
Schnute is a group for digital orthodontics and dentistry in Berlin. Here, patients can expect state-of-the-art technologies and the latest treatment methods. All that was missing was strategic positioning and a campaign. All competitors show smiling people with shiny teeth. The promises are always the same: we will give you your smile back. It was too superficial for us. We don't just give people a smile, we give them their lives back. A life without the shame of having bad teeth. This means they can flirt, kiss, laugh, feast and love again.
BRAND COMMUNICATION